Thirteen Inch Ruler (Feb, 1965)

ROTFL!!! I have never seen anything so funny in my life. I mean, it looks like a normal ruler right? But instead of 12 inches, it has 13!!! Hilarious!

And that “everyone can use an extra inch” line is just classic. I’m going to make that my new catch-phrase.

A GIFT THAT STAYS ON EVERYONE’S DESK!
EVERYONE WANTS THE RULER WITH THE BUILT-IN LAUGHS

DIFFERENT! UNUSUAL!
And it really has 13 inches. (Everyone can use an extra inch.)

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Worth a thousand wonderfuI laughs. Extra sturdy — with steel edge —smart silver and black design. A memorable business gift, premium or salesman “door opener.”

Send cash, check or mo. No c.o.d.’s please.

FEDERAL
6652 N. Western Ave.
Chicago 45, Ill./Dept. RR-1
PRICES Sample 1.50, Four 5.00, Dozen 12.00