Advertising ODDITIES Attract Attention

THE milk delivery truck illustrated at the right, in addition to attracting attention through its unusual bus-like design, incorporates several distinctive features which make it especially suitable for this type of work.

The floor of the truck is built low and the doors are wide to make frequent entrance and exit easy. The car is driven from a standing position and is designed for frequent starting and stopping. The roomy body is fitted with racks to hold the various sizes of milk bottles.
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Large Robot Diving Bell to Explore for Lost Treasure

AFTER fifteen years of patience and industry, Harry L. Bowdoin, marine engineer and inventor of Saybrook, Connecticut, has finally perfected diving equipment which will permit him to descend to depths of over 600 feet in search of lost treasure and new scientific data.
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From Microphone to Your Home

ON THIS page our artist pictures every step in radio broadcasting from the studio performance to your ear.

Tons of complicated electrical broadcasting machinery work under full load in order to vibrate the diaphragm of your loudspeaker which, at most, weighs only a fraction of an ounce.

However, when you consider that many millions of loudspeakers all over the country are operated in unison with yours, and that broadcasting would be virtually worthless if the highest standard of technical excellence were not maintained, the vast expenditure in time, money, and machinery is amply justified. Read the rest of this entry »

Trout Enjoys Back Scratching

ARDENT anglers who have too often conic out second best in their battles with the tricky denizens of the trout streams might take lessons in fish taming from Herbert Hyde of Salt Lake City, Utah. One of Mr. Hyde’s most prized possessions is “Jumbo,” a four pound rainbow trout that not only didn’t get away, but doesn’t want to. Read the rest of this entry »

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What Europe Can Teach Us About Patents

Inventive genius takes big strides in Germany but delays in our patent office discourage American ingenuity. How British system of printing “abridgements” or condensed versions of patents that have been issued helps inventors.

By EDWARD THOMAS

THE United States has lost its world leadership in inventive progress.

This, at least, is the conclusion one is bound to reach through a study of United States Patent Office statistics and a comparison of these figures with those of foreign countries. Read the rest of this entry »

That sure worked out well…

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France Builds World’s Greatest Defense System

In spite of the recent peace treaties and disarmament conferences, Europe is preparing for war. This article describes the French reaction to current peace talk.

NOT since the ancient Mongols erected the great Chinese wall more than two thousand years ago, has any nation conceived so gigantic a system of defensive fortifications as is now under construction on the eastern frontier of France and Belgium.
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HOME COMPUTERS – MUST LIQUIDATE AT FAR BELOW DEALER COST!

By VIDEOBRAIN, with 4K of ROM, IK of RAM. Expandable up to 8K with slide-in cartridges!

At last! Your own Home Computer System for money management education, family entertainment… NOW at a sensationally low liquidation closeout price! Hooks up quickly to your TV (B&W or color). Even if you never touched a computer before, you can easily master the VideoBrain and put its amazing capabilities to work for you!

Price includes console keyboard, 3 preprogrammed cartridges, 2 joystick controls, RF switch box, AC Power Adapter, instruction manual, 1 year warranty. Read the rest of this entry »

Giant Flying Monsters Invade Broadway in Annual Children’s Jamboree

ONCE every year, as regularly as clockwork, a group of giant monsters invade New York and take possession of its most famous thoroughfare, Broadway.

However, they are perfectly harmless and are only part of a parade arranged for the pleasure of children by one of the large New York department stores. The dragon on the left, which is 169 feet long and filled with helium gas, is but one example of the many freaks that go to make up the animals in the jamboree. Of course, all the famed characters of Nurseryland and hundreds of clowns contribute their part to the party.

The monsters have been designed by Tony Sarg.

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Self-Tuning RADIOS to be Fan’s Choice in 1930

Gone are the tinkerers who used to buy sets. Music with one dial whirl is wanted today. 1930′s sets will carry one dial or automatic tuning to be up to date.

THE new 1930 radio sets will be first of all. beautiful. The most marked change in trend in winter buying of radio sets, according to a large number of radio dealers, is that the emphasis has changed from interest in a radio set as a piece of machinery, to demand that it be a piece of furniture. In the past, most radios have been sold because the buyer wished to get things over the air. This condition still exists, but coupled with it is the fact that the buyer now also wants his radio to be handsome as well as practical.
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Sadly this headline is just as applicable now as it was 45 years ago.

EDITORIAL
NEEDED: CIVILIZED ABORTION LAWS

Many voices have been raised recently calling for liberalization of our abortion laws, unchanged since 1803. These include doctors, churchmen, attorneys, newspapers and persons in all walks of life. Some of these have joined together to form the “Association for the Study of Abortion.”

According to CBS Reports, April 5th, 3000 illegal abortions are performed in the U.S. every day. The majority of these are sought not by single girls seeking to escape the penalty of promiscuity, but by desperate married women who are forced to this unhappy solution because of our restrictive abortion laws.
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FLIES AERONCA TODAY. BACK HOME TONIGHT!

Thousands fly Aeronca in business—cover more territory faster—have more time with family

EVER hear the story of this traveling salesman? He knows that time is money. The more customers he can see… the more territory he can cover in the least time… the more profitable it is to him. He flies Aeronca!

He’s sick and tired of long, tedious trips on the road. He wants no more of lonely nights in hard-to-get hotel rooms away from his wife and children. Now he can travel in luxurious comfort and return home each night. He flies Aeronca! Read the rest of this entry »

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How Much Exercise Do We Need?

By DONALD A. LAIRD

Illustrations by Ellison Hoover

Should sedentary workers take a heavy workout once a week?
No.
A daily walk of about one hour gives the office worker an adequate amount of exercise. An occasional vigorous workout is not as desirable as the regular daily exercise which does not bring on exhaustion. A strenuous week-end of hiking, golf, dancing, may do more harm than good. A little moderate exercise every day is the ideal, especially if the exercise is in the outdoors.
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