“ADOLPH, did you mean it?” (Dec, 1942)

“ADOLPH, did you mean it?”

Less than four short years ago you inserted this travel ad in one of our finest magazines.

Remember it? You actually invited us. Now, take a good look at that convoy on one of the sea lanes, crossing the Atlantic … to Germany. The air lanes are open, too.

And we, Adolph, are doing our utmost to produce a sufficient amount of materiel* so that our “travellers” will not disappoint you.

* Typical users of UTC materiel are… RCA, G.E., Western Electric, Westinghouse, Bendix, Farnsworth, IBM, Philco, etc…

UNITED TRANSFORMER CO.

150 VARICK STREET NEW YORK. N. Y.

2 comments
  1. vse says: March 26, 20111:44 pm

    Actually, I don’t really get it:
    By 1942 copywriters should have known that this bastard’s name was spelled with an “F” and not with “PH”.
    What is that brilliant idea behind spelling it wrong?

  2. headsign says: March 28, 20119:16 pm

    Possibly the phobia everybody has of misspellings of their names, used as part of psychological warfare ;)

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