Ads Stenciled on Walk with Water (Aug, 1930)
Ads Stenciled on Walk with Water
AN INGENIOUS device which paints signs on the sidewalks, but which in no way permanently defaces the street, is used by a Barcelona wine merchant to advertise his products. The ad painter consists of a large rolling drum filled with water and enveloped in a stencil. As the drum rolls along the water emerges around the stencil and paints an outline of the letters on the walk. As the water evaporates in a short time, no damage is done. No signs, however, can be painted on a rainy day.
The longer I look at that photograph, the stranger it seems.
Charlene not only that but I swear I’ve seen that photo before, minus the stencil guy and his work.
It looks like a composite photo created just to illustrate the story.
Do you think the guy walking on his own sign might mess it up? It seems like it might be better to pull it.
Seems awfully labour intensive for such a transient ad campaign. I suppose the attarction is in the spectacle though.
I like it.
SD – No more transient than sky-writing … but I just can’t figure out how it works; I’m with Slim on this one.
I was thinking a thin sponge cut into various letters, and something to keep the sponge dry enough so the letters don’t run.
Won’t work on a rainy day? Just reverse it and print dry patches on the pavement!
Heh…I’d have it paint clear wax onto the pavement. Then the message ONLY appears on rainy days!
Hello !!!!
My name is Piter Kokoniz. Just want to tell, that I like your blog very much!
And want to ask you: is this blog your hobby?
Sorry for my bad english:)
Thank you!
Piter Kokoniz, from Latvia
PiterKokoniz: Thanks! Yup, just my hobby, or more like obsession.
Hi Everybody
A colleague just sent me this blog, what a conincidence, we have just done something very similar with sea water for the London Sea Life Aquarium! Check it out here:
http://www.mindthecurb….
The genius Spaniard didn’t know just how ahead of his time he was!