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How soon will you be able to see over the phone? (Aug, 1956)

There is something humorous about a rotary video phone.

CREATING A NEW WORLD WITH ELECTRONICS
How soon will you be able to see over the phone?

It may be sooner than you think. For the remarkable new Hughes tonotron—now used for high-fidelity transmission of maps and other navigational pictures to ships and aircraft—will make possible “face-to-face” telephone calls to and from your office or home.

The tonotron is only one example of Hughes Products leadership in research and development of electron tubes and related advances in electronics, such as transistors and diodes. It is with products like these that science will bring about the dynamic electronics era—in which you will have on-the-wall television, electronic control of factory production, and countless other marvels.

As one of the country’s largest electronics research and manufacturing firms, Hughes Products backs its semiconductors, cathode ray tubes, and industrial systems and controls with a long record of technical accomplishments. These include the “thinking” falcon air-to-air missile, and the self-directing Hughes Automatic Armament Control which is standard equipment on all Air Force interceptors.

Undoubtedly there is a time- and money-saving application of Hughes electronic products to your own business. A Hughes Products sales engineer will welcome the opportunity to work with your staff. Please write: Hughes Products, Los Angeles 45, California.
HUGHES PRODUCTS
A DIVISION OF HUGHES AIRCRAFT COMPANY

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Ad: Boeing Inertial Upper Stage (Sep, 1979)

What percentage of Scientific American readers could possibly be in the market for an Inertial Upper Stage? Frankly I would be worried if someone was planning to launch a satellite, stumbled across this ad and proclaimed “Aha! Now I know what to do about apogee injection!”

USE THE BOEING IUS AND FORGET ABOUT
WORRIES 1 THROUGH 11

If you’ve been thinking about choosing the right upper stage to get your own spacecraft off the ground, you’re no doubt going through a little anxiety right now. What about reliability? How about performance? Who’s responsible? Costs? Accuracy? Things like that. We’d like to make a case for the Boeing Inertial Upper Stage — the only all-inclusive, worry-free, complete package available.

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UNRULY HAIR Stays Neatly Combed (May, 1938)

This shows how much hair styles have changed in the last 60 odd years. The “unruly hair” looks just like a modern haircut whereas the Glostora saturated model looks like he should be the evil rival in a Harry Potter movie.

UNRULY HAIR Stays Neatly Combed
Even Stubborn Hair Will Stay In Place
Costs But A Few Cents To Use — a bottle lasts for months

IS YOUR HAIR difficult to keep in place? Does it lack natural gloss and lustre? It is very easy to give it that rich, glossy and orderly appearance so essential to well-groomed boys.

Just rub a little Glostora through your hair once or twice a week — or after shampooing, and your hair will then stay, each day, just as you comb it.
Glostora gives hair that natural, rich, well-groomed effect, instead of leaving it stiff and artificial looking as waxy pastes and creams do.

Try it! A large bottle of Glostora costs but a trifle at any drug store.

Glostora

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Why Universities Need This Nuclear Research Reactor Now! (Mar, 1956)

Why Universities Need This Nuclear Research Reactor Now!

A THOUSAND PRODUCTS A MILLION IDEAS
BENDIX AVIATION CORPORATION

We have split the atom and made a bomb, but where we go from here depends largely on the strange structure in the photo and others like it. It is a nuclear research type reactor. Right now scientists have literally thousands of ideas for putting the atom to work in medicine, biology, chemistry, metallurgy. But they need this reactor to hatch the eggs—are handcuffed without it.

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IF MEN WORE PRICE TAGS HOW WOULD YOU FEEL? (Nov, 1935)

IF MEN WORE PRICE TAGS HOW WOULD YOU FEEL?
Well, your boss thinks of you in terms of so much a week! You are worth this or that to him. How much you are worth depends upon—YOU! You decide the amount chiefly by your ability—by your training. Why not increase the amount by increasing your training? Thousands of men have done it by spare-time study of L C. S. Courses. You are invited to earn more money. Mail this coupon.

INTERNATIONAL CORRESPONDENCE SCHOOLS

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Same wires – many more voices (Oct, 1952)

Same wires – many more voices
Connecting new multi-voice system to open-wire lines, near Albany, Georgia. With new system, 150,000 miles of short open-wire telephone lines can be made to carry up to 16 simultaneous messages economically.

Much of your Long Distance telephone system works through cable but open-wire lines are still the most economical in many places. Thousands of these circuits are so short that little would be saved by using elaborate carrier telephone systems which are better suited for long-haul routes. But a new carrier system . . . the Type O designed especially for short hauls … is changing the picture. It is economical on lines as short as 15 miles. With Type O thousands of lines will carry as many as 16 conversations apiece.

Type O is a happy combination of many elements, some new, some used in new ways. As a result, terminal equipment takes up one-eighth as much space as before. Little service work is required on location; entire apparatus units can be removed and replaced as easily as vacuum tubes.

Moreover, the new carrier system saves copper by multiplying the usefulness of existing lines. For telephone users it means more service . . . while the cost stays low.
BELL TELEPHONE LABORATORIES

Improving telephone service for America provides careers for creative men in scientific and technical fields

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UNIVAC MAGNETIC TAPE (Jun, 1953)

Wow, this baby can hold over 120 bytes per inch!

UNIVAC MAGNETIC TAPE
saves 90% In storage and handling over punched cards

Remington Rand Univac Electronic Computers Now Make Available…

Reels of magnetic tape are utilized with remington rand electronic computer systems solving intricate computations for business, for industry, for science, for government. They operate at speeds that put facts at management’s fingertips with breathtaking rapidity. They give management today data which it formerly had to wait months to obtain.

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“Giant Brains” for Business & Industry? (Mar, 1955)

“Giant Brains” for Business & Industry?

Would modern electronic equipment really improve a company’s operations…
decrease its costs?
If so-where?
In production control?
Payroll accounting?
Customer billing? Factory automation?
What make of equipment is best? What changes in company methods and procedures would be required?

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Odd Co-Branding (Grinders and Gum) (Jul, 1948)

We’ve all seen co-branding before, Dell and Intel, Burger King and Pepsi, Republicans and Fundamentalist Christians, etc. But Grinders and Wrigley’s Gum? Obvious isn’t it? I know that when I think grinders, I think gum.

Ingenious New Technical Methods
To Help You Simplify Shop Work

Versatile New Grinder Saves Time — Improves Grinding Efficiency

A new grinder, the Corlett-Turner G-3, permits changing of grinding wheels in a matter of seconds and assures a true running wheel at all times. Each wheel is individually mounted on a ground, tapered arbor.

Easy wheel changing is accomplished by a slight wrist motion on the end bells of the grinder head. A twist to the left releases the wheel arbor; the reverse action instantly secures it in place. It’s all done in a matter of seconds. No costly time is lost in repeated wheel dressing.

In addition to its primary function, the G-3 grinder has innumerable uses for burring, buffing, polishing, and production applications requiring a high speed spindle. Powered by a 1/3 horsepower motor, a three-step pulley arrangement provides speeds of 5600, 8000 and 12,000 r.p.m.

Efficiency in precision work is also increased when tension is relieved by the act of chewing. And chewing Wrigley’s Spearmint is a pleasant, easy way to help relieve workers’ nervous tension. For these reasons Wrigley’s Spearmint Chewing Gum is being made available more and more by plant owners everywhere.

Complete details may be obtained from
Corlett-Turner Co., 1001 S. Kostner Avenue
Chicago 24, Illinois

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IF THE TELEPHONE WERE NOT THERE! (Feb, 1935)

IF THE TELEPHONE WERE NOT THERE!
Many times each day you reach for the telephone on your desk at the office or in its familiar spot at home. It is an old and trusted friend. You scarcely give a thought to what it means to a busy day. Yet suppose the telephone were not there! Suppose—for a week—or a month —you could not call anybody by telephone and nobody could call you! The whole machinery of business and the home would be thrown out of gear.

Orders would be lost—efficiency and profits reduced. You would be out of touch with the world about you.

America needs quick, reliable, efficient telephone service to get things done in the brisk, up-to-the-minute American manner. And it enjoys the best service in the world.

Greater progress has been made in this country because of the Bell System’s one policy, one system and universal service.

America leads in telephone service. In relation to population, there are six times as many telephones in this country as in Europe and the telephone is used nine times as much.
BELL TELEPHONE SYSTEM

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