Ad: about missile guidance (Jan, 1955)
This is the first in a really weird series of ads I’m posting from the Ford Instrument Company. All of them involve these two little dolls doing things like launching missiles or torpedoes, shooting guns, or manning radar stations. Very odd stuff.
about missile guidance
…AND FORD INSTRUMENT COMPANY
To make sure that a missile hits its target, Ford Instrument provides it with a guidance system that is sensitive to the variable conditions it meets along the way. If you have problems in this field, it will pay you to talk them over with Ford engineers. Guided missile devices are typical of the systems that Ford designs and manufactures for the Armed Forces and the Atomic Energy Commission. Thousands of Ford specialists are now working on such projects as electronic, hydraulic, mechanical and electrical servo-mechanisms, computers, controls and drives.
THE HIGHEST PRICED BEARING IN THE WORLD (Jun, 1930)
I think their marketing department might want to rethink this slogan. Perhaps “the best” or “highest quality” might serve them better.
149 SKF BEARINGS
are on this, the Largest Airplane in the World
NO time to think about bearings … not when the altimeter registers ten thousand feet… not when a hundred trusting passengers are dozing in their seats behind.
No time to wish that the bearings had been purchased upon performance rather than upon price… not when the twelve roaring motors on the wing will continue to roar only so long as the bearings stand up … nor when the twenty-four engine generators are running on them, and lighting dynamo, radio installation and fuel pump depend upon them.
Lycoming Ad: New “ticker” for tanks (Apr, 1953)
First in a series of ads for the Lycoming corporation by Boris Artzybasheff.
New “ticker” for tanks
For a dependable tank “heart” â€” 500 horsepower’s worth of rugged air-cooled engineâ€”U. S. Army Ordnance looks to Lycoming’s precision production.
Rumbling over rugged terrain . . . crushing enemy obstacles . . . surviving heavy fireâ€”our “G.I.” tanks must have powerful, dependable engines to stay “alive” in combat. That’s why the Army Ordnance Corps relies on Lycoming to turn out air-cooled “tickers” for new-type tanks now in production.
Maybe you need a complete engine, or a single precision part. Maybe you have “only an idea” in the rough or blueprint stage that needs development. Or a metal product that needs precise and speedy fabrication. In any case-look to Lycoming! Lycoming has a long-tested reputation for meeting the most exacting and diverse metal-working requirements, both industrial and military. Whatever your problemâ€”look to Lycoming!
Lycoming’s wealth of creative engineering ability,its 2-1/2 million square feet of floor space, its 6,000-plus machine tools stand ready to serve your needs.
Letter-Matic 1960? (Jan, 1956)
This is the first in a great series of ads for New Departure ball bearings, none of which have anything to do with ball bearings.
NEW DEPARTURES OF TOMORROW
Think of dashing through your correspondence with this imaginary scribe! It converts your voice into electronic impulses which type, micro-record, fold, insert, seal, address and stamp letters almost as fast as you can dictate!
It’s just a notion now! But when some foresighted engineer works it out, you can bet New Departure will be called in to design the right ball bearings to keep these intricate parts working smoothly. New Departure works with engineers right from the planning stage to develop the exact bearing for even the newest departure in design.
NEW DEPARTURE â€¢ DIVISION OF GENERAL MOTORS â€¢ BRISTOL, CONNECTICUT
NEW DEPARTURE BALL BEARINGS
NOTHING ROLLS LIKE A BALL