From Microphone to Your Home

ON THIS page our artist pictures every step in radio broadcasting from the studio performance to your ear.

Tons of complicated electrical broadcasting machinery work under full load in order to vibrate the diaphragm of your loudspeaker which, at most, weighs only a fraction of an ounce.

However, when you consider that many millions of loudspeakers all over the country are operated in unison with yours, and that broadcasting would be virtually worthless if the highest standard of technical excellence were not maintained, the vast expenditure in time, money, and machinery is amply justified.

Self-Tuning RADIOS to be Fan’s Choice in 1930

Gone are the tinkerers who used to buy sets. Music with one dial whirl is wanted today. 1930′s sets will carry one dial or automatic tuning to be up to date.

THE new 1930 radio sets will be first of all. beautiful. The most marked change in trend in winter buying of radio sets, according to a large number of radio dealers, is that the emphasis has changed from interest in a radio set as a piece of machinery, to demand that it be a piece of furniture. In the past, most radios have been sold because the buyer wished to get things over the air. This condition still exists, but coupled with it is the fact that the buyer now also wants his radio to be handsome as well as practical.

Hearing-Aid Radio

This tiny radio adapter plugs into the side of a hearing aid, and now people who wear these gadgets have an advantage over their friends who hear normally. They can tune into their favorite program whenever they desire.