Remember, it would be inappropriate to watch television wearing anything less than your Sunday best.
Television - a Season Pass to Baseball!
Every home game —day or night — played by the New York Giants, Yankees and Brooklyn Dodgers will be seen over television this season!
Owning a television receiver in the New York area will be like having a season pass for all three ball clubs. And in other cities, preparations for the future telecasting of baseball are being made.
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Mystery Cell Aids Television
Remarkable demonstration in theater shows big improvement in seeing and hearing by radio. New process used to aid planes blinded by fog.
By ROBERT E. MARTIN
TWO remarkable developments recently revived public interest in television, and brought the dream of practical transmission and reception of “images on the air” a step nearer realization.
In a dramatic demonstration at Schenectady, N. Y., a few weeks ago, Dr. E. F. W. Alexanderson, consulting engineer of the General Electric Company, projected six-foot images bright enough to be seen by a large gathering. Before that, the best television image had been only a few inches square and had been produced by the feeble flickering of a neon tube.
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TELEVISION AND THE ELECTION
The new medium played an important part in the recent presidential campaign. How did it compare with radio, newspapers and magazines as a source of information?
by Angus Campbell, Gerald Gurin and Warren E. Miller
THE PRESIDENTIAL campaign of 1952 was the first in which television played a major part. How much did this new medium influence the election? No one really knows, because no specific studies were made to measure the impact of TV on the thinking of the electorate. But we do know something about how television compared with the other media of information in bringing the campaign to the public, and what groups in the population were most exposed to, or affected by, the television campaign.
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This reminds me of the TV sets that the President or James Bond had in movies. It really should be concealed behind some sort of rotating wet bar and make a melodic beeping noise when you press the button to reveal it.
RCA’s New Multiscreen TV Lets You Switch to Where the Action Is
With four black-and-white monitors and a 25-inch color screen, this television set of the future doesn’t miss a trick—or a channel
By ARTHUR FISHER / Group Editor, Science and Engineering
The strange television set you are looking at will probably have a lot to do with the kind of set you’ll be able to buy in the future, even though it is not for sale.
I first saw it in a top-secret room of an RCA plant in Indianapolis, Ind. There it sat, a 6 and a half foot long box of smoky Plexiglas wrapped around five TV screens and some mighty fancy electronics. It was being readied for a smash unveiling before a meeting of distributors, but not as an item they could ever offer to the public. Then why was it built?
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Now TV Has a Memory
THIS multiple exposure photo shows how a new television camera tube “memorizes” what it sees.
To demonstrate it, the young woman stood before the TV camera for a split second, then walked around immediately to see her image frozen on the receiver screen.
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I love the idea that army spotters in patrolling airplanes will fax in hand drawn maps of the enemy positions they find.
TELEVISION Now Gives Radio Eyes and Ears
TWO way television, whereby two persons at opposite ends of a radio circuit may see images of each other as they talk, has finally become a practical working reality.
Before a group of skeptical witnesses the practical application of television was recently demonstrated by engineers of the American Telegraph and Telephone Company at their laboratories in New York City.
Although television is as yet outside the limits of commercial exploitation and cannot be used in homes as are broadcast receivers, the engineers are confident that this new radio development will be as popular within the next three years as is broadcast music now.
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Color Television Comes True
All-electronic color television has been achieved— no rotating disks, no flicker. You’ll be seeing it!
BY GOLD V. SANDERS
THE magic of the electron tube has been tapped again by modern Aladdins at RCA laboratories, and out comes television in color. It is all-electronic color, for the first time; no mechanical whirling gadgets to “mix” the colors. The studio scene is broken up into the three primary colors of light, red, blue and green. The signal—which means the picture—is transmitted through the air in three separate channels. At the receiving end the three incoming pictures are thrown simultaneously on a screen, producing full color again.
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Wow, I had no idea that Riches department store in Atlanta GA. beat the Home Shopping Network to the punch by over 30 years. Oh and black-face is just plain scary.


You Ain’t Seen Nothin’ Yet
When television really starts rolling, modern electronic miracles will enable it to play a major role in every phase of your life in addition to providing your home entertainment.
By Henry M. Lewis, Jr.
LUCILLE Ball, Arthur Godfrey and Uncle Miltie may have been hogging the TV spotlight but a new type of program is just around the corner.
The same brains that were responsible for television’s becoming your master in your own home now are working night and day to make it your servant everywhere else. Even now it has begun to work for you in your office, farm, factory, classroom, bank, super-market, department store, neighborhood theater and a whole host of other places too numerous to mention. Why, it’ll even work for you in a traffic jam!
Let’s take a look at tomorrow. You’re going shopping and your route takes you through a vehicular tunnel under a broad river. There has been a smashup before you reach the tunnel, but traffic doesn’t choke up either entrance. A squad car, wrecker and ambulance are on the scene. How? Because a dispatcher at police headquarters saw the accident on a television set.
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60 Television Tubes an Hour
They’re being made faster and cheaper now.
TELEVISION for everybody comes a step closer with the development of mass-produced picture tubes, the heart—and one of the most expensive components—of video receivers. RCA’s new plant in Lancaster, Pa., is already set up to turn out one of the big cathode-ray tubes every minute, and at a price that may reduce the cost of small television sets.
These tubes are lineal descendants of the ordinary neon sign, or gas-discharge tube. About 80 years ago the British physicist Crookes pumped all the gas out of a discharge tube and found that the light inside the tube disappeared, but the end of the tube itself began to glow! His interest aroused by this effect, Crookes proved that it was caused by a stream of extremely small charged particles coming from the negative electrode in the tube.
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New TV System Turns Night into Day
TELEVISED by the glow of a single cigarette, the picture above demonstrates the light sensitivity of a closed-circuit television that is said to amplify light up to 40,000 times.
The new video system, known as the Lumicon, may vastly expand the vision of doctors, astronomers, industrial inspectors, and researchers in many other fields. Complete camera and monitor outfits are scheduled for production by the Friez Instrument Division, Bendix Aviation Corp.
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