Machines that Pick Your Pocket – AND MAKE YOU LIKE IT! (Dec, 1932)
Excellent exposÃ© about all of the ways slot machines are rigged to screw you.
Machines that Pick Your Pocket – AND MAKE YOU LIKE IT! â€”Inside Story of the Slot Machine Racket
by WALTER A. RASCHICK
No matter how clever you are, you can’t beat the slot machine racket. If you play the game, you’ll have to reconcile yourself to seeing your nickels flowing away in a steady stream, paying tribute to the engineering brains which have designed these mechanical pick-pockets so efficiently that they can’t fail to keep half or more of the coins fed into them, giving the player nothing in return except the thrill of seeing his money vanish.
“GOSH!” you’ve probably said more than once, as the symbols halted, hesitated, and then swung tantalizingly away from the center row, “I almost got the bells that time. Watch this one” â€”and out of your pocket and into the slot machine goes another hard-earned nickel.
Mechanical Secrets of Marionette Shows Part I (Feb, 1932)
I previously posted part two of this series. You can view it here.
Mechanical Secrets of Marionette Shows
by TONY SARG As Told To Alfred Albelli
When watching a marionette show you’ve probably wondered what made the little mechanical actors appear so lifelike. In this unusual article, Tony Sarg, world’s leading puppeteer, takes you behind the scenes and explains the mechanical marvels which create the amazing illusions of reality you behold on the stage.
MEET the most fantastic troupe that ever strutted across the American stage!
These actors play to capacity audiences in the biggest theatres, yet they don’t get a single red cent for their work!
How to Win a Jingle Contest (Aug, 1949)
Heh, apparently a good rule for creating a jingle is to pick a stereotype and exploit it:
“I used the second rule on popular sayings and made an apt comparison based on the proverbial thriftiness of the Scot:
Away the blithe pennies will roll When cold isnâ€™t under control. But, give Leonard a trial; Its bright Master Dial
GUARDS EXPENSE LIKE A SCOT ON THE DOLE.”
Lemme try one:
In travel there is something new
An airline called Jet Blue
Fly on it and you can too
save money like a dirty ….
What’s your stereotyped jingle?
How to Win a Jingle Contest
By Allen Glasser
CAN you write a prize-winning last line for that jingle at the top of the page? You can test your skill as a jingle genius on this limerick. It comes from an actual contest that the A & P Food Stores ran some time ago for their product Nectar Tea. You’ll be surprised to find out just how much you don’t know about composing the pretty little words that snag big money in advertising contests. Beat your brains with the dictionary, chase up rhymes with the biggest thesaurus you can find, then compare your masterpiece with the line that really copped the big cash prize. You’ll find the payoff line printed at the end of this article.
New Boom in Gliders (Jun, 1940)
Beautifully colored article from 1940.
New Boom in Gliders
Thrilling Aerial Sport Gains Wider Popularity Through Knockdown Kits That Enable Anybody To Build His Own Sailplane, Buying All the Materials on a Pay-as-You-Go Plan
By ANDREW R. BOONE
SOARING on wings assembled in back yards and home workshops, hundreds of glider enthusiasts are piloting their own sailplanes. Bought on the installment plan, their ships come in knockdown kits. Piecemeal buying enables boys and men alike to build gliders. As a result, flying without power is sweeping the nation. More than forty meets will be staged this year, from the big national events like the one held annually at Elmira, N. Y., to small sectional competitions on farm lots, desert lakes, and mountain pastures. Two hundred clubs have been formed with 2,000 members. Aside from the kits, would-be soarers need purchase few accessories. Tow rope, a couple of wrenches, air-speed meter, and a sensitive variometer fill the bill. In many towns groups club together, building their own soaring planes and cooperating in flying. At a cost far less than that of a powered plane, their members enjoy the thrills and pleasures of flying. Danger of injury is less, too, for they can land the light craft at comparatively slow speeds.
The Secrets of Making Marionettes Part II (Sep, 1934)
You can view the first part of this series here.
The Secrets of Making Marionettes
By RUFUS ROSE
ARTISTS’ oil paints, obtainable in tubes, offer the best medium for painting marionettes. Flat white paint is used as a ground color to cover all exposed parts. When dry, white enamel is used to get a gloss on the teeth and eyeballs, using a small camel’s-hair brush as in Fig. 30. To get flesh color, mix burnt sienna with flat white paint, sometimes adding small quantities of red, yellow or blue to bring out various skin shades. Apply a spot of vermilion in the center of each cheek and blend it into the flesh color of the face. The lips are painted with a suitable mixture of vermilion and burnt sienna. Shades of blue or brown, or a mixture of both, are used to make eye shadows and lines to imitate wrinkles in the face and hands.