Del Monte Catsup – taste the Big Bright Flavor (Nov, 1963)
taste the Big Bright Flavor
Sizzly, juicy hot dogs like this frankly deserve Del Monte® Catsup— it makes every bite a banquet. We start with fresh-picked tomatoes, add secret spices, blend with our own pineapple distilled vinegar.
That’s why the flavor is rich and robust, big and bright! That’s why Del Monte Catsup makes everything from beans and burgers to spareribs and stew taste even better! Try it soon in the Family Size bottle.





Catsup lost.
Ketchup won.
Language evolves before our own eyes.
What I want to know is why food photography looked so … unappetizing, back then?
@Hirudinea: Because the conecpt of a food stylist was in its infancy then…
Oh, they had stylists. Ever seen the Gallery of Regrettable Food? (http://www.lileks.com/i…)
Style evolves. For some reason, they seemed to have liked food all red and yellow and black back then.
@Just Old Al – Food stylist, there’s a job to be proud of.
@Toronto – Looked at the Gallery, LOL. (But could the look of the old food ads just be the differential fading of ink colours over time?)
Ketchup on a hot dog.
That ain’t right.