Holstein Cows’ Milk and the State Requirements (Apr, 1916)
This is an odd early trade group lobbying ad, though I have no real idea what they are talking about I do think it’s sort of funny that the patchy printing on the f in the word “fitted” makes it look like another word that would kinda work there.
Holstein Cows’ Milk and the State Requirements
The efforts of State Boards of Health to protect the public with regard to its milk supply are commendable, but in many localities the milk standards adopted are absolutely contrary to the actual truth, as proven repeatedly by food chemists and physicians. In some States milk standards have been enacted into law which totally disregard the fact that it is the proteids, the flesh, strength, and muscle-building qualities of milk, which are desirable, as well as the fat content. Pure-bred Holstein cows’ milk, possessing the great and indispensable food-values, “proteids.” in superior quantity and being low in fat percentages, is oftentimes discriminated against by ill-advised laws and people who do not know, and yet it is acknowledged by experts to be the milk best fitted for mankind.
Ask your milk man for Holstein cows’ milk. If he fails to provide you, send us his name and we will try to secure a supply for you. Send for our new free illustrated booklet, “The Story of Holstein Milk.”
HOLSTEIN-FRIESIAN ASSOCIATION OF AMERICA F. L. HOUGHTON, Secretary, 6-F American Building, BRATTLEBORO, VT.