I wouldn’t trust anything less than Scotch Brand Diskettes to make a long story short! (May, 1982)

“My computer helped me write The Final Encyclopedia. I wouldn’t trust anything less than Scotch Brand Diskettes to make a long story short!”

Gordon R. Dickson,
Science Fiction Author, Minneapolis, Minnesota

Gordon Dickson: a small businessman whose product is his own imagination. He’s written more than 40 novels and 150 short stories; his newest work is The Final Encyclopedia. He uses his personal computer and word processing software to maximize his production. All his words-his product-are stored on diskettes. He calls up sentences and paragraphs on demand, and gets more rewrite out of the time available. So he depends on Scotch diskettes to save himself production time.

Dependable Scotch media can work just as hard for you. Each Scotch diskette is tested before it leaves our factory, and certified error-free. So you can expect it to perform exactly right.

Scotch 8” and 5-1/4″ diskettes are compatible with computer/diskette systems like TRS-80, Apple, PET, Wang and many others. Get them from your local 3M distributor. For the one nearest you, call toll-free: 800/328-1300. (In Minnesota, call collect: 612/736-9625.) Ask for the Data Recording Products Division.

In Canada, contact 3M Canada, Inc., Ontario.

If it’s worth remembering, it’s worth Scotch Data Recording Products.

3M Hears You…
3M

10 comments
  1. Charlene says: June 5, 20127:31 am

    That’s one of the worst pictures of Gordon Dickson I’ve ever seen.

  2. quadibloc says: June 5, 201210:24 am

    I’m just wowed by the fact that the product photos in this old advertisement – two years before the Macintosh popularized the 1.44 megabyte 3 1/2″ floppy disk – show both 5 1/2″ floppy disks and 8″ floppy disks. It brings back memories.

  3. 2sk21 says: June 5, 201212:02 pm

    One of my favorite authors no less.

  4. Toronto says: June 5, 201212:19 pm

    Quadi: And they mention Wang OA products, too.

    Wasn’t the original Mac 3.5″ just 1 MB? (and PCs were 720 at first, then 1.44 later.) I remember the Amiga was 880kb, and that machine had to jump through some hoops to read MAC and otehr foreign diskettes.

  5. Hirudinea says: June 5, 20124:08 pm

    Ah I remember these disks, I was so poor I couldn’t afford them, so I had to buy cheap disks and double side them with a pair of scissors. :)

  6. fluffy says: June 5, 20124:55 pm

    How many of those would it take to store all of Wikipedia? These days the meta-page only says it has “terabytes of information”, so let’s guess around 10TB, which is of course 10,000,000,000KB, or about 27,777,777 360KB (double-sided double-density 5.25″) disks, or 8,333,333 1.2MB disks, which I somehow doubt these were capable of. And of course the highest-capacity 8″ disks stored around 1MB, so that means Wikipedia would take 10,000,000 of them.

    I also wonder how many were made in total. A lot, of course, but it seems like storing Wikipedia on floppy would still require a pretty large portion of all the floppy disks ever made.

  7. Toronto says: June 5, 20127:20 pm

    In ’85, two things that were hard to get for the Amiga were the diskettes (since most PCs didn’t use them much and the Amiga needed high quality ones) and, oddly, mouse pads. ClubAmiga in Toronto did some group buys – I’m pretty sure a carton of Sony diskettes held 48 boxes of 10, so a Terabyte would be 550 cases. Each case was 10cm x 40cm x 60cm, so 13.33 m^3. That’s a cube 2.4m (7′ 10.5″) on side or about a van full. I’m pretty they made more than one van full.

  8. Toronto says: June 6, 201212:03 pm

    Speaking of giants of Science Fiction, Ray Bradbury just passed away.

    (Dixon died about 10 year ago.)

  9. DrewE says: June 6, 201212:23 pm

    Toronto — the original (single-sided) 3.5″ Mac floppies stored 400KB. Not all that long afterwards double-sided 800K ones became available. The 400K and 800K formats were unusual in that the rotational speed of the disk drive (and with it the number of sectors) varied depending on the track being accessed, so as to maximize the data storage. The 1.44 MB Mac disks used the same low-level formatting as PCs and most everybody else.

  10. blast says: June 11, 20128:56 pm

    If my diskettes made my long story short, I would change brands.

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