IBM Ad: Parade with a purpose (Sep, 1955)

IBM Leadership in action…

Parade with a purpose

Today, an almost endless parade of IBM punched cards serves business, industry, and government in widely varied roles—as vital aids in routine record keeping, as checks and money orders, airline tickets, utility bills, insurance premium notices, and many, many other kinds of accounting documents.

But even more significant than the part they play in your daily life—these millions of IBM punched cards are vital evidence of real progress in better business methods.

They represent the solution to practical business problems.

IBM’s on-the-job experience and continued progress in advanced equipment design are helping American industry work better and faster—at less cost.

International Business Machines Corporation
New York 22, N. Y.

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