REMEMBER: ELEPHANT MEMORY SYSTEMS “NEVER FORGETS.” (May, 1982)
I certainly remember Elephant disks. When I first got my Apple IIc I joined a subscription service at a local software store where they let you rent a different program every week. Every time you went in to swap programs they would also give you a free, Elephant brand, floppy disk. In retrospect I was obviously supposed to pirate the apps, but I was 9 and found my self thwarted by the copy protection. I remember, some apps would let you make one, and only one back up disk of the program. So if I was the first one to rent it, then I could snag a copy.
REMEMBER: ELEPHANT MEMORY SYSTEMS “NEVER FORGETS.”
MORE THAN JUST ANOTHER PRETTY FACE.
Says who? Says ANSI.
Specifically, subcommittee X3B8 of the American National Standards Institute (ANSI) says so. The fact is all Elephant™ floppies meet or exceed the specs required to meet or exceed all their standards.
But just who is “subcommittee X3B8” to issue such pronouncements?
They’re a group of people representing a large, well-balanced cross section of disciplines—from academia, government agencies, and the computer industry. People from places like IBM, Hewlett-Packard, 3M, Lawrence Livermore Labs, The U.S. Department of Defense, Honeywell and The Association of Computer Programmers and Analysts. In short, it’s a bunch of high-caliber nitpickers whose mission, it seems, in order to make better disks for consumers, is also to make life miserable for everyone in the disk-making business.
How? By gathering together periodically (often, one suspects, under the full moon) to concoct more and more rules to increase the quality of flexible disks. Their most recent rule book runs over 20 single spaced pages—listing, and insisting upon—hundreds upon hundreds of standards a disk must meet in order to be blessed by ANSI. (And thereby be taken seriously by people who take disks seriously.) In fact, if you’d like a copy of this formidable document, for free, just let us know and we’ll send you one. Because once you know what it takes to make an Elephant for ANSI …
We think you’ll want us to make some Elephants for you.
ELEPHANT HEAVY DUTY DISKS.
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