“Mileage? It’s miles ahead!”

THAT’S WHAT OWNERS SAY ABOUT THIS ROAD-PROVEN NEW 1949 MERCURY!

Sure it’s smooth! Powerful, too! But listen! Owners report this big, new 1949 Mercury actually delivers 17,18,19 miles per gallon…and up! They clam it has the thriftiest power plant they’ve ever driven! And it has!

Make your next car MERCURY
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The Same Good Car Through Many Seasons

AT THIS SEASON of the year, as autumn prepares to bid adieu, it is good to know that the new Ford is fully prepared to meet the sterner needs of winter driving.

Cold weather emphasizes the value of its simplicity of design and its trustworthy performance under all conditions. There is an enduring quality, too, in its exterior finish. Read the rest of this entry »