Tag "novelties"
$10,000 If You Die Laughing (Dec, 1951)

$10,000 If You Die Laughing

Insurance against laughicide is all in the day’s business for these Mad Hatters of the comic greeting-card industry.

By Edward Dembitz

“WHY don’t you write?” the card asks tenderly. “Is your hand broken?” You lift the cover and, wham, a miniature metal bear-trap clamps down on your finger!

“Well, now it is!” jeers the caption. “Now you’ve got a real excuse for not writing.”

If this card kills you, don’t worry about it. The Barker Greeting Card Company of Cincinnati even has that one figured out— they’ve taken out an insurance policy which pays $10,000 to the heirs of anyone who laughs himself to death over one of their products.