Camel Ad: Are you a Humming Bird? (Jul, 1934)
This seems to be a bit of a contradiction: “and watch your smoking… Remember, you can smoke as many Camels as you want.”
Are you a Humming Bird?
It’s irritating and it means… jangled nerves
Yes, it’s irritating to listen to that constant, tuneless humming—and more than that, the humming is a sign of jangled nerves.
If you notice any of those telltale nervous habits in yourself— if you whistle through your teeth—drum on the table —then it’s time to start taking care of yourself.
Get enough sleep—fresh air —recreation—and watch your smoking… Remember, you can smoke as many Camels as you want. Their costlier tobaccos never jangle your nerves.
Chesterfield Ad: Land Sakes! I do believe I’ll try one (Feb, 1935)
When was the last time you saw a cigarette ad featuring an old person?
Land Sakes! I do believe I’ll try one
..for one thing
Chesterfield is the cigarette that’s Milder
..for other thing Chesterfield is the cigarette that Tastes Better
Escape from the commonplace (Sep, 1952)
Whoever rebranded Marlboro to the red and white boxes could not possibly have been paid enough. It looks like someone scrawled on the box with a red sharpie.
Also, nowadays any copywriter who tried to put the word “habit” in a cigarette ad would not have a job for very long.
Escape from the commonplace
Enjoy something different try MARLBORO CIGARETTES
Finer taste, superior mildness —a luxury in smoking unmatched by any other cigarette!
When smoking has stopped being a pleasure and becomes only a habit, it’s time to freshen up your taste. So if you need a change, remember …
Marlboros are better in every way for those who smoke throughout the day!
Us Tareyton smokers would rather fight than switch! (Mar, 1975)
Uh… um. Yeah. I’m sure this seemed like a good idea to someone.
Us Tareyton smokers would rather fight than switch!
Tareyton is better/Charcoal is why
Tareytons activated charcoal delivers a better taste. A taste no plain white filter can match.
Join the unswitchables