Use Listerine After Shaving (Aug, 1930) (Aug, 1930)

A man’s best friend AFTER SHAVING

LISTERINE ends rawness, soothes and cools, attacks infection IF you’re one of those fellows with a hide like a rhino that defies any razor damages, this is not for you.

But if you have a sensitive skin, and most of us have, there are several grains of comfort in this statement: Listerine is great after shaving — your best friend in fact.

Here are a few of the reasons why it is welcomed by literally tens of thousands of men for whom it has made shaving pleasant: 1. Listerine is a natural healing agent. Physicians know it, and hospital records prove it. Applied full strength, it readily heals and soothes tissue inflamed by lather or razor, or both. Almost instantly Listerine gets rid of that unpleasant burning sensation, that irritating rawness which so often follows a shave.

2. Listerine is cooling. The skin feels wonderfully cool and relaxed after you apply Listerine. This remarkable cooling sensation is due to certain essential oils contained in this safe antiseptic.

3. Listerine protects. When you douse on Listerine full strength, you know that you are aiding nature and combating infection. Applied to an open cut, wound, or abrasion, Listerine kills germs almost immediately. Even such stubborn disease-producers as the Staphylococcus Aureus (pus) and Bacillus Typhosus (typhoid) germs in counts ranging to 200,000,000 are killed by it in 15 seconds. (Fastest killing time accurately recorded by science.) It perks you up!

So welcome and so noticeable is the invigorating and cooling effect of Listerine on the face, that many men employ it as a facial pick-me-up. Immediately before a business or social engagement, it gives you the appearance of being alert, fresh and keen.

THE SAFE ANTISEPTIC

Kills 200,000,000 Germs in 15 Seconds

7 comments
  1. fred says: March 9, 20093:29 pm

    I wonder if he shaved down there and doused it he would out run Forrest Gump

  2. John M .Hanna says: March 9, 20094:04 pm

    Now I know what that high pitched scream was every morning when dad was in the bathroom.

  3. Sorcerer Mickey says: March 9, 20094:53 pm

    Who needs AXE when your face can smell like “Medicine Breath” all day?

  4. StanFlouride says: March 9, 20098:15 pm

    I have an old, unopened bottle (ca. 1930s) that has a huge list of uses: antiseptic, prophylactic, hair tonic, after shave, wound cleaning, etc.

  5. Torgo says: March 9, 20099:33 pm

    Yup. Listerine is far underutilized these days.

  6. hwertz says: March 10, 200910:04 pm

    I’m sure that makes a GREAT impression when someone slaps listerine on their face “Immediately before a business or social engagement.” He might have the *appearance* of being “alert, fresh, and keen” but I’d think he’d smell like he had several too many drinks.

  7. beagledad says: March 11, 20095:27 pm

    Ow. Ow. Ow. Ow. Ow.
    That’s all I can think of to say.
    That, and “Ow!”

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