.playing for keeps?
Are you willing to stake the future on your belief in you… to match your ability against the toughest engineering challenge? Are you planning to go far in this business —and playing for keeps? If so, there may be a place for you here.
.Is “ALMOST CLEAN” clean enough for the baby’s bottles?
WHEN you wash the baby’s things, scour the bathtub or wash the dishes, you don’t give them just a careless surface cleaning. Then why should you with your rugs and carpets?
Floor coverings can be clean from top to bottom—will be, if you clean them with a Hoover.
.YOUR PLANES YOUR SHIPS YOUR TANKS
The United States government is again using “Prestone” anti-freeze to provide one-shot protection for Army and Navy equipment.
Your planes, your ships, your tanks, squad cars, trucks and torpedo patrol boats will he protected by the antifreeze that does not boil away.
.Tan gloriously
Now get a lovelier, smoother tan… faster… with Skol’s exclusive formula
You can be a sun-goddess without a care… get the most strikingly beautiful tan of your life, when you smooth on marvelous new-formula Skol.
.THEY’RE HERE! NEW ’62 FORD TRUCKS
Get full-time economy that only starts with Ford’s low price!
Meet the trucks that make saving money a full-time business—the new ’62 Fords!
In a selection of over 600 models there’s a truck that’s right for your job, whatever your job. . . trucks that you can buy and operate at lower cost. . . trucks that can save you money mile after mile, load after load, year after year!
.ROYAL AGAIN ADVANCES THE STANDARDS OF BEAUTY AND PERFECTION
The New ROYAL TYPEWRITER Portable
Here is the culminating achievement in home-sized typewriters! The new Royal Portable! Refined in design with many advanced convenience features added. Simpler. Handier. Decidedly easier to operate. Sturdier. More compact. Subtly blended Duotone colorings further enhance its charm.
.It’s Fun to Phone!
A minute from now you can be having a happy time. Just phone someone who means a lot to you. True happiness is tlie kind you share. And nothing helps you do that so easily as your telephone. “It’s fun to phone.”
Bell Telephone System
.Westinghouse Electric: How the Modern Woman Sews
YOU may sometimes hear women accused of being slow to take up the modern household improvements—yet consider how many are adopting the sewing machine motor.
All that is necessary is to let women see the motor and test for themselves its superiority and ease of operation. In no case where it has been placed on her machine for demonstration has a woman permitted the removal of the Westinghouse Electric Sewing Machine Motor.
Wow, this is just about the most grim camera ad I’ve ever seen.
.CAMERA STUDIES BY SELF-STYLED SONS OF HEAVEN
“American prisoners carry their wounded in blankets on death march from Bataan. Practical Japanese give wounded comrades hand grenades for honorable suicide.”
“Chinese captive granted extra moment of life, but only while noble son of Nippon holds heroic pose for snapshot to delight honorable folks back home.”
.The Watch that can’t be copied ’til 1959…
yet it’s offered to you today for $49.75!
IF YOU HAVE a good eye for distinguished values—you will look twice at Gruen Curvex. This slenderly styled watch —the thinnest curved wristwatch made— has been acclaimed “America’s smartest” by America’s ten foremost fashion experts. And Curvex gives you clipped-second accuracy in addition to its exquisite design.






















