Personal Appearance
Scientists Approve High Heels (May, 1932)

Scientists Approve High Heels

REFORMERS who condemn high heels are themselves condemned in a recent scientific study reported to the Royal Society of Medicine, London. Instead of being unhealthful, high heels are actually easier on the body than low ones.

In spite of the present vogue of high heels, there is no evidence that corns, flat feet, or other disorders are increasing. Scientists have thus given heels over two inches high a clean bill of health.

RELIEF in SIGHT for Sweltering Males (Sep, 1930)

RELIEF in SIGHT for Sweltering Males

More Comfortable Fashions for Men Are Likely to Follow Present Agitation for Sensible Dress

By Joseph M. Adams

COME on, you fellows who are grouching about discomfort and enslavement of man’s conventional clothes. Quit talking and take something off or put something on that doesn’t conform to “What the Well-Dressed Men Will Wear,” in your theater program. I dare you and double dare you, but you dassn’t, because you’re afraid, that’s what you are!


By Lester David

MEN’S fashions, long noted for their sepulchral hues and funeral cut, are currently erupting in a major revolution of styles, colors and surprises. Gone are the days of the petrified collar and suits of “cast iron tweed.” New fabrics, new fashions and new fads are the order of the day. Where will it all end?

Would You Have Beauty? (Aug, 1930)

Would You Have Beauty?

By Bernarr Macfadden

BEAUTY is supposed to be an invaluable possession.

Many girls, when they realize that they are beautiful, become slaves to the conventional methods of enhancing their charms.

They may have a complexion that is tinted with nature’s most enticing appeal; they may have lips that remind you of ripe cherries; their eyes may sparkle with the feminine lure that few men can resist.

Exploring the Science of Shaving (Feb, 1957) (Feb, 1957)

Exploring the Science of Shaving

WHAT could science possibly know about your beard that you don’t already know? Surely, your knowledge of how to shave that beard—gained from long and painful experience—would be more accurate than any theories scientists might have on whisker cutting. Or would it?

The chances are, you might find (as we did) that a little study on the subject of beards, can produce much more comfortable shaves. It also makes a fine topic for conversation with the boys in the back room when the poker game lags.

There is even, for instance, a correct technical name for the science of shaving. They call it pogonotomy, whether it’s done by carving whiskers off with lather and a blade razor, or chopping them off dry with an electric razor. We’ll discuss both methods, starting with the lather-and-slice routine.

How to Obtain A Better Looking Nose (Aug, 1930)

How to Obtain A Better Looking Nose

Improve Your Personal Appearance

My free book tells you how I guarantee to improve the shape of your nose by remolding the cartilage and fleshy parts, quickly, safely, and painlessly, or refund your money. The very fine, precise adjustments which only my new patented Model 25 Nose Shaper possesses, moke results satisfactory and lasting. Worn night or day. Over 100,000 users. Send for free book to

M. TRILETY, Pioneer Noscshaping Specialist,
Dept. 200, Binghamton, V. T.

There’s an ART in USING PERFUME (Aug, 1930)


The Final Touch of Charm —Jane Learns the Secret of Feminine Glamour, Internal and External Cleanliness Exercises for Functional Activity

By Lucy Ellen Cummings

DEAR HELEN: Thrilled is too mild a word to express my amazement when I heard of your engagement to Kenneth.

Of course I will be your maid of honor. My dear, I am terribly flattered at such an invitation. Who is going to be best man?

Can I bring up anything from New York by way of helping things along? It is all so sudden that I am sure you must be in a dreadful flurry.

Just wire me if I can do anything at all to help. I am sorry I must miss all the parties. I suppose you will be showered with them. But depend upon my being there the night of rehearsal.

The HIGH COST of HIGH HEELS (Aug, 1930)


By John Hayden

Who Started Them? Why Women Wear Them— What They Do to You

OUT for a walk yesterday morning I encountered a pretty-girl— which is just what should happen when one takes a morning walk and desires to start the day as pleasantly as possible. At the moment when I first saw her she was standing on one of the paths of Central Park throwing bread crumbs to a flock of pigeons that were almost as pretty as she.

She made a delightful picture there in the spring sunshine. Her fresh face was its own color instead of being violently rouged; her red lips, free from artificial aids and shades of carmine, looked anything but kiss-proof; her eyes were clear with the brightness of youth and health; her figure was lithe, slender, and strong; and she had—I mention this because it is vital to what follows—a pair of shapely legs that would have fitted any hosiery advertisement.

Maybe You Just Have To Get Used To It (Feb, 1940)

This attitude had passed by the sixties: Men Do Make Passes at Girls Who Wear Glasses

Maybe You Just Have To Get Used To It
NO, THE ladies aren’t going to a masquerade. They are just demonstrating what the glasses of tomorrow may look like. New York fashion experts claim that glasses can be a beauty and fashion aid if properly accented with clothes, hats, coiffure and make-up. We’re a mechanix magazine and not supposed to know much about these things, but if the girl of tomorrow is going to wear these goggles, we are all for the girl of today.

Beauty Takes a Beating (Feb, 1940)

Beauty Takes a Beating

WHAT women will do to make themselves more beautiful is strikingly illustrated by the pictures on this page. The devices which today’s beauty experts have cooked up to improve on nature look like weird contraptions out of an Edgar Allan Poe horror tale.